
In an era dominated by digital transformation, automation, and AI-powered everything, one company is boldly choosing a different path. MEDAL, one of Portugal’s most trusted insurance brokers, is doubling down on human connection — and their brand-new commercial office in Lagos is proof.
Located in the modern Dona Maria II Building on Rua Infante D. Henrique (right off Avenida dos Descobrimentos and next to the Pingo Doce access bridge), the new space brings MEDAL even closer to the growing community it proudly serves.
Nearly 30 Years of Trust — Now Expanding in Lagos
With almost three decades of experience, MEDAL has become the leading insurance broker in the Algarve, well-known for its strong relationship with Portugal’s expatriate community. Their exclusive partnership with afpop — the largest association of foreign residents — has given rise to some of the most reliable and expat-friendly insurance solutions in the country.
So, the expansion to Lagos was no surprise. The region — stretching from Lagos to Vila do Bispo, Sagres, Aljezur, and the Costa Vicentina — has seen massive growth in both national and international residents. And MEDAL is stepping in to meet that demand with its signature mix of expertise, clarity, and personal care.
“Technology Should Support Us — Not Replace Us”
For MEDAL’s leadership, the message is simple: insurance is personal.
Managing Director Henrique Pinheiro explains it best:
“Our commitment is to remain close to our clients — not only by phone or digital channels, but also in person whenever necessary. We know that in delicate moments, like choosing a policy or managing a claim, human contact makes all the difference.”
Chief Operating Officer João Pinheiro echoes that vision:
“Technology should simplify — but never replace — the relationship of trust we build with our clients. This new office is another step in that direction.”
Tailored Insurance, Real People, Real Support
Whether for individuals, families, entrepreneurs, or corporate clients, MEDAL is known for delivering tailor-made insurance solutions backed by:
- Clear and transparent information
- Market-leading products
- Dedicated teams offering close, personal support
- A long-standing reputation for excellence in the Algarve
In a world where most companies are racing toward automation, MEDAL is proving that people-first service never goes out of style.